Creative communications – PR & Media
There is so much noise around today. So many people and organisations all wanting to have their say, be heard and to get their message across. So how do you stand out from the crowd? How do you make sure you rise above the noise and, importantly, that the people you are communicating with actually hear and understand what you are saying?
Being creative about communication is a start.
Whether it’s media relations, copywriting, brand development, marketing communications, events or the development of individuals through training, the ability to take a fresh and open-minded approach is so often the most effective way to improve the impact of your communications.
Green Hat can provide consultancy, advice and guidance as well as experienced, hands-on support to all aspects of PR activity.
Broadcast – making your voice rise above the chatter
As communication channels continue to evolve and the way people access the media changes, one constant feature crops up repeatedly – the continued rise in time spent listening to audio content, whether it’s through the radio, podcast, hosted on a website, a blog or linked through social media to a platform like iTunes.
Access through mobile devices is the growth area and this is where audio can be so effective at reaching a wide range of target audiences. Unlike video, audio is cheaper to produce, easier to manage and uses less data to download or stream.
Whether it’s rich, human interest storytelling, case studies, information/training packages, event coverage or syndicated radio news items, audio content is powerful and commanding as PR and communications tool.
Training, coaching and development
None of us ever stops learning. Whether it’s learning new skills, developing existing skills or simply refreshing what you already know, Green Hat Training can help you create the perfect training package.
Green Hat has provided media. writing, broadcast and PR training for a range of large and small organisations. Founder Steve Taylor, is keen to support voluntary and not-for-profit sector organisations, particularly where budgets are small but the challenges big. Whether it’s bespoke or one of the ‘off the shelf’ workshops, Green Hat Training is an affordable way of addressing your training needs.